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Si-Xing Yao

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Conference Open access 2026

The Production Logic and Communication Effects of Youth Cyberculture on Social Media: Evidence from Meme Texts

Driven by booming social media, online meme culture constitutes a vital branch of youth subculture and deeply affects young people’s content creation and sharing. Previous scholarship mostly concentrates on its communication traits and emotional expressions, while few systematically explore its internal generation logi...

Si-Xing Yao, Yi-Fei Yang · 0 citations

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