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Sponsored Artificial Intelligence: A Modern Approach, Global Edition Artificial Intelligence: A Modern Approach, Global Edition

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Sonica Rautela

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1 paper indexed here

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Review Aug 2026

Social Media and New Product Development : Mapping Knowledge Structures and Research Frontiers

Purpose : The study aimed to uncover the domain of social media and new product development (NPD), map the knowledge landscape, and identify research frontiers. Design/Methodology/Approach : Bibliometric analysis was conducted using 357 documents retrieved from the Scopus database. The Preferred Reporting Items for Sys...

Sonica Rautela, Sourav Mondal · 0 citations

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