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Tanawut Prakobpol

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Open access Sep 2026

Promoting Sustainable Tourism Development in Second-Tier Cities: The Roles of Destination Image, Tourist Experience, and Loyalty in Northern Thailand

Second-tier cities in Northern Thailand possess rich cultural, natural, and historical assets, yet remain underexplored relative to primary tourist destinations, despite their strategic importance for decentralising tourist flows and promoting sustainable tourism development. This study investigates the effects of tour...

Tanawut Prakobpol · 0 citations

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