Conference
Open access
2026
Communication Logic of Subcultures and the Mechanism of Audience Identity Construction
Against the backdrop of the deepening advancement of globalization and digitalization, subcultures have become an integral component of contemporary social culture. Existing research has focused on the single-dimensional communication characteristics of subcultures, has not systematically clarified their specific opera...
Tong-Yu Shi
· SHS Web of Conferences · 0 citations