Modern industrial recommender systems have increasingly adopted the Generator-Evaluator (G-E) framework for the re-ranking stage. Within this paradigm, the generator produces candidate item lists from a pool filtered by upstream retrieval and ranking modules, while the evaluator scores these lists and selects the highest-scoring one for final exposure per request. However, on sequential platforms (e.g., short-video apps), users consume items continuously, ignoring artificial list boundaries. Conventional evaluators score lists by aggregating point-wise values, implicitly assuming exposure independence. This fails to capture critical session-level dynamics, such as contextual dependencies, user continuation, and diminishing marginal utility from repetitive content. To bridge this gap, we propose SWIM (Step-Wise Integrated Measure), a list-level evaluator that models user behaviors as a finite-horizon prefix session-level survival process. SWIM estimates the prefix-conditioned contribution of the current list to the session-level objective by factorizing it into a recursive survival distribution and reached-position conditional rewards. Leveraging a causally-masked Transformer, SWIM efficiently estimates continuation probabilities and utilities in parallel, satisfying strict industrial latency constraints. Extensive experiments demonstrate that SWIM significantly outperforms baselines in listwise reranking tasks, yielding substantial improvements in overall recommendation engagement.
Yuan Pu, Chenghao Zhang, Chao Feng et al.· 0 citations
Modern recommender systems adopt Generator-Evaluator (G-E) for list-wise reranking: a generator produces sequences from candidates and an evaluator scores them at sequence-level to filter out the optimal one for exposure. Auto-Regressive(AR), working as the backbone for generative recommendation, suffers two limitations. First, its complexity grows linearly with list length, forcing the system to generate fewer lists under rigorous latency constraints and thus limiting exploration. Second, teacher-forcing creates a train-test mismatch; cumulative errors worsen with length and degrade quality. To address these problems, we propose Pair-Space Generation (PSG), a reformulation that elevates the generation atom from individual items to ordered item pairs. Given $n$ candidate items, PSG operates over pair vocabulary of size $n(n-1)$ per request, generates only $L/2$ tokens. Pair token representations are produced on-the-fly by a pretrained pair-token representation module optimized over large scale exposure logs, eliminating the data sparsity that would otherwise plague a quadratic sized vocabulary. We establish three theoretical guarantees: (i) PSG is bijective with item-space generation and induces an equivalent family of sequence distributions, thus incurring no loss of expressiveness; (ii) generation in pair-token space achieves approximately a $2\times$ to $4\times$ speedup theoretically under moderate settings and $1.83\times$ in the real industrial environmental settings; and (iii) under outcome-only rewards, the worst-case suboptimality of PSG is bounded by $O((L/2)^2 \bar{\epsilon})$, representing a nearly $4\times$ improvement over item-space generation. Beyond benchmark-based validation, PSG has also been deployed on Kuaishou, delivering a 0.178\% lift in per-user stay time on the platform, which serves over 400 million daily active users.
Chao Feng, Li Ma, Xiancheng Gao et al.· 0 citations