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Xiao-Lan Zhu

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Review Open access Sep 2026

Perceived Privacy Invasion and Consumer Adoption Willingness of AI-Powered Personalized Recommendations: The Mediating Role of Psychological Resistance and Moderating Role of Perceived Algorithm Transparency

Artificial intelligence (AI)-powered personalized recommendation systems can enhance relevance and convenience, but their reliance on extensive personal data processing may also heighten users’ perceptions of privacy intrusion. This study examines the relationship between perceived privacy invasion and consumer adoptio...

Xiao-Lan Zhu, Siwarit Pongsakornrungsilp, P. Pongsakornrungsilp et al. · 0 citations
#artificial intelligence Preprint Sep 2026

Scaling Articulated Rationales for MLLM-based Recommendation

These findings establish articulated rationales as a useful complement to behavioral and content signals, and demonstrate a practical role for MLLMs in scaling sparse human explanations into preference information that improves industrial recommendation.

Hao-Ke Xiao, Yue-Yang Liu, Yu-Hui Zhang et al. · 0 citations

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