Book
Open access
Nov 2026
Decision-Focused Learning for Bidding Optimization in Online Advertising
In large-scale networked systems such as online marketplaces and advertising exchanges, real-time decision-making under dynamic environments is a fundamental challenge. A widely adopted paradigm is the predict-then-optimize workflow, where the prediction stage estimates key factors for decisions, and the optimization s...
Qi-Long Lin, Zhen-Zhe Zheng, Zi-Xiao Wang et al.
· Proceedings of the Twenty-se... · 0 citations