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Sponsored Artificial Intelligence: A Modern Approach, Global Edition Artificial Intelligence: A Modern Approach, Global Edition

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Yevhen Kolomoiets

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Open access Sep 2026

DIGITALISATION TOOLS IN THE ENTERPRISE COMPETITIVENESS MANAGEMENT SYSTEM: NATIONAL AND INTERNATIONAL EXPERIENCE

The article substantiates the role of digitalisation tools as an integrated managerial resource in the system of enterprise competitiveness management. The relevance of the topic is determined by the transition from fragmentary automation to data-driven business models, in which competitive advantages are increasingly...

Yevhen Kolomoiets · 0 citations

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