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Sponsored Design Multi-Agent AI Systems Using MCP and A2A: Engineer your own Pyt Design Multi-Agent AI Systems Using MCP and A2A: Engineer your own Pyt

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Yocky Pramudya Ananda

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Review Open access Sep 2026

The Influence of Brand Trust, Word of Mouth, and Lifestyle on iPhone Purchasing Decisions among Generation Z

This study analyzes the influence of brand trust, word-of-mouth (WOM) communication, and lifestyle on iPhone purchase decisions among Generation Z. The objective is to determine the extent to which brand trust, word-of-mouth recommendations, and lifestyle factors influence the purchase decisions of Generation Z consume...

N. S. Maharani, Yocky Pramudya Ananda · 0 citations

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