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Author

Zoel Hutabarat

2 papers indexed here

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Review Open access Sep 2026

Market orientation, entrepreneurial orientation, and marketing capabilities: Their role in business sustainability and corporate reputation in SMEs

Business sustainability and corporate reputation are crucial factors in facing today's business competition. This study aims to investigate the role of market orientation (MO), entrepreneurial orientation (EO), and marketing capability (MC) in maintaining business sustainability (BS) and enhancing corporate reputation...

Zalfa Salsabila, A. Fauzan, Zoel Hutabarat · 0 citations
Review Open access Aug 2026

Navigating technology integration for workforce optimization in healthcare settings: A systematic review of strategies, barriers, and outcomes from middle-income countries

Technology integration in healthcare settings—including Electronic Medical Records (EMR), Hospital Information Systems (HIS), telemedicine, digital workflow tools, and artificial intelligence (AI)-assisted clinical decision support systems—is increasingly implemented to support workforce optimization in middle-income c...

Rachmannisa SA. Syifa, Muh Akram, Zoel Hutabarat · 0 citations

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