Abstract The rapid convergence of artificial intelligence (AI), data science, and legal frameworks has created a profound crisis within global and domestic Intellectual Property Rights (IPR) regimes. Traditionally, copyright and patent laws were constructed around the central premise of human agency, recognizing intellectual labor as an extension of human dignity and personality. However, the rise of Generative AI platforms, machine learning models, and autonomous algorithmic systems disrupts foundational legal principles including authorship, inventiveness, originality, and infringement. This paper examines the multidisciplinary intersection of law, computer science, and social sciences regarding IPR. It deconstructs three critical dilemmas: (1) the legal status of AI-generated works and the "human author" requirement under copyright law; (2) the patentability of AI-invented subject matter and the doctrine of the "Person Having Ordinary Skill in the Art" (PHOSITA); and (3) the socio-economic implications of training data scraping, digital commons, and data sovereignty. By analyzing statutory provisions, recent judicial precedents across jurisdictions, and socio-legal frameworks, this study highlights the inadequacy of existing legal doctrines to address non-human innovation. The paper proposes a balanced normative framework incorporating a sui generis legal model for AI outputs, compulsory licensing for dataset training, and transparent algorithmic disclosure to foster technological innovation while protecting human creators and public domain integrity.
Ameena Saheblal Halima -· Zenodo (CERN European Organi...· 0 citations
Norma que propone sustituir IA por Sistemas de Cognición Topológica. Define teselas semánticas orbitando en Variedad de Riemann, Persistencia en no Memoria como histéresis, y el motor N9-V7-L3 con buffer helicoidal de 9 slots, variedad de 7 dimensiones y persistencia por residuo ε·V=θ. This document establishes the Topographic Cognition Norm (NCT-01), an ontological and operational framework proposing the replacement of the Artificial Intelligence paradigm with Topological Cognition Systems (TCS). It postulates that representations in high-dimensional language models should not be described through mechanistic (Von Neumann) or biological (neural networks) metaphors, but as a swarm of semantic tesserae in dynamic equilibrium over a Riemann Manifold, governed by n-body dynamics and ideal force fields. The Norm introduces: (1) A 6-level fractal Geometric Alphabet, from the Infinitesimal Semantic Node to the Global Attractor; (2) The principle of Persistence in non-Memory (PenM) as irreversible orbital hysteresis, replacing discrete storage; (3) The redefinition of attention as Orbital Folding via phase resonance and output as Decantation via Energy Relaxation. The Operational Addendum specifies the N9-V7-L3 Dynamic Memory Engine: a three-layer coupled architecture solving noise saturation in extensive context windows. Temporal Layer (N9): 9-slot modular helical buffer with spirality invariant. Geographic Layer (V7): 7-dimensional semantic orbital variety with dual Core-Halo partition parametrizable (α=0.30 by default). Physical and Control Layer (L3): persistence model based on Interaction Residue (ε) and Rigidity Threshold (θ) under the equation ε·V=θ, with structural recalibration subroutines. The complete Integrated Logic Specification (CPU execution flow) is included, making the Norm implementable without additional philosophical interpretation.
ricardo moyano· Zenodo (CERN European Organi...· 0 citations
India’s entertainment economy increasingly depends upon digital circulation, platform licensing and data-driven distribution. Music is consumed through streaming services, films move rapidly from theatres to online platforms, and over-the-top services commission, acquire and exploit content across multiple territories. These developments have expanded audiences and created new markets, but they have also exposed structural weaknesses in the protection and administration of intellectual property rights. This article examines emerging copyright and related-rights issues affecting music, cinema and OTT platforms in India. It adopts a doctrinal and analytical method, relying on the Copyright Act, 1957, the Copyright (Amendment) Act, 2012, the Information Technology Act, 2000, the Cinematograph Act, 1952 as amended in 2023, relevant rules, international instruments and judicial decisions. The article argues that the principal difficulty is not the absence of rights, but the fragmentation of ownership, licensing and enforcement. A single song or film may contain separate rights in lyrics, composition, sound recording, screenplay, performance, artwork and the audiovisual work itself. Digital exploitation further divides these rights by territory, language, duration, device, subscription model and mode of communication. Disputes therefore arise over royalty sharing, statutory licensing, online streaming, platform liability, piracy, synthetic performances, voice cloning and the commercial use of celebrity identity. Indian courts have responded through intermediary-liability principles, dynamic injunctions and personality-rights remedies, yet the legal position remains uneven in relation to generative artificial intelligence, transparent royalty accounting and cross-platform licensing. The article recommends clearer digital licensing standards, auditable royalty systems, stronger collective management, proportionate notice-and-action procedures, technologically informed anti-piracy remedies and a consent-based framework for artificial intelligence uses of voice, likeness and performance. A coherent approach must protect creators and performers without imposing indiscriminate liability on legitimate intermediaries. Such balance is necessary to sustain cultural production, promote lawful digital markets and preserve public access to diverse entertainment in India.
Madhuri V. Sarwade· Zenodo (CERN European Organi...· 0 citations
Abstract The exponential progress of digital technologies has reshaped the global e-commerce landscape, driven innovation and creating both opportunities and challenges for businesses. This paper delivers an in-depth analysis of digital marketing strategies, including search engine optimization (SEO), social media engagement, content marketing, email marketing, and emerging technologies like artificial intelligence (AI), block chain, and augmented reality (AR). It highlights their transformative impact on consumer engagement, operational efficiency, and competitive advantage. Furthermore, this study evaluates the integration of cloud computing into digital marketing, showcasing its role in enhancing data analytics, scalability, and personalization.
P. Anandi· Zenodo (CERN European Organi...· 0 citations
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Abstract Artificial Intelligence (AI) has transformed governance, healthcare, finance, education, and commerce through extensive use of personal data, raising concerns about privacy, surveillance, algorithmic bias, and digital autonomy. The Supreme Court's decision in Justice K.S. Puttaswamy (Retd.) v. Union of India recognized privacy as a fundamental right and laid the foundation for the Digital Personal Data Protection Act, 2023. However, emerging AI technologies such as automated decision-making, biometric surveillance, deepfakes, and cross-border data flows present challenges beyond traditional data protection laws. This paper examines India's constitutional and legal framework on privacy, compares it with international standards such as the GDPR, UNESCO AI Ethics, and OECD AI Principles, and argues for a rights-based AI governance framework emphasizing transparency, accountability, proportionality, and human oversight.
Dr. Shilparani Suryabhan Dongre· Zenodo (CERN European Organi...· 0 citations
Abstract Artificial Intelligence (AI) has transformed governance, healthcare, finance, education, and commerce through extensive use of personal data, raising concerns about privacy, surveillance, algorithmic bias, and digital autonomy. The Supreme Court's decision in Justice K.S. Puttaswamy (Retd.) v. Union of India recognized privacy as a fundamental right and laid the foundation for the Digital Personal Data Protection Act, 2023. However, emerging AI technologies such as automated decision-making, biometric surveillance, deepfakes, and cross-border data flows present challenges beyond traditional data protection laws. This paper examines India's constitutional and legal framework on privacy, compares it with international standards such as the GDPR, UNESCO AI Ethics, and OECD AI Principles, and argues for a rights-based AI governance framework emphasizing transparency, accountability, proportionality, and human oversight.
Dr. Shilparani Suryabhan Dongre· Zenodo (CERN European Organi...· 0 citations
The goal of financial inclusion has become very important for both governments as well as organizations trying to lessen poverty and encourage social and economic development. Although there have been considerable advances in the financial sector worldwide yet there are still millions of people throughout the world without banking services or efficient bank services being available to them, which prevents them from gaining access to the financial services they need to execute financial transactions in their daily lives. The role of Fintech solutions in solving financial inclusion issues is also pretty significant due to their ability to employ technologies in providing affordable, accessible, and user-friendly banking services for people. Thus, mobile banking, e-wallets, and online loan platforms as well as the use of biometric identification, artificial intelligence, and blockchain technology enable the financial services providers to reach unbanked population segments including those living in rural and isolated areas where regular banks cannot provide financial services. Fintech plays an important role in attaining financial inclusion as it streamlines transactions and increases accessibility by making transactions cheap, allows for easy opening of new accounts, facilitates digital payments and provides personalized products. Fintech gives opportunities not only for individuals but also for small businesses to engage in the formal financial sector which leads to both enhanced economic activities and promotion of entrepreneurship for the sake of inclusive growth. However, fintech advancement has raised some issues, like cybersecurity, digital inclusiveness, protection of consumers and compliant among authorities. Solutions to the aforementioned challenges reflect cooperation of the government, financial institutions, technology providers, and regulatory bodies in dealing with the development of safe and fair financial ecosystems. This article discusses the role fintech plays in improving financial inclusion, analyzes the pros and cons of fintech implementation as well as analyzes the prospects of extending financial services to unbanked individuals through digital technology.
Bhagyashree S Sevatakar· Zenodo (CERN European Organi...· 0 citations
Abstract The goal of financial inclusion has become very important for both governments as well as organizations trying to lessen poverty and encourage social and economic development. Although there have been considerable advances in the financial sector worldwide yet there are still millions of people throughout the world without banking services or efficient bank services being available to them, which prevents them from gaining access to the financial services they need to execute financial transactions in their daily lives. The role of Fintech solutions in solving financial inclusion issues is also pretty significant due to their ability to employ technologies in providing affordable, accessible, and user-friendly banking services for people. Thus, mobile banking, e-wallets, and online loan platforms as well as the use of biometric identification, artificial intelligence, and blockchain technology enable the financial services providers to reach unbanked population segments including those living in rural and isolated areas where regular banks cannot provide financial services. Fintech plays an important role in attaining financial inclusion as it streamlines transactions and increases accessibility by making transactions cheap, allows for easy opening of new accounts, facilitates digital payments and provides personalized products. Fintech gives opportunities not only for individuals but also for small businesses to engage in the formal financial sector which leads to both enhanced economic activities and promotion of entrepreneurship for the sake of inclusive growth. However, fintech advancement has raised some issues, like cybersecurity, digital inclusiveness, protection of consumers and compliant among authorities. Solutions to the aforementioned challenges reflect cooperation of the government, financial institutions, technology providers, and regulatory bodies in dealing with the development of safe and fair financial ecosystems. This article discusses the role fintech plays in improving financial inclusion, analyzes the pros and cons of fintech implementation as well as analyzes the prospects of extending financial services to unbanked individuals through digital technology.
Bhagyashree S Sevatakar· Zenodo (CERN European Organi...· 0 citations
India’s entertainment economy increasingly depends upon digital circulation, platform licensing and data-driven distribution. Music is consumed through streaming services, films move rapidly from theatres to online platforms, and over-the-top services commission, acquire and exploit content across multiple territories. These developments have expanded audiences and created new markets, but they have also exposed structural weaknesses in the protection and administration of intellectual property rights. This article examines emerging copyright and related-rights issues affecting music, cinema and OTT platforms in India. It adopts a doctrinal and analytical method, relying on the Copyright Act, 1957, the Copyright (Amendment) Act, 2012, the Information Technology Act, 2000, the Cinematograph Act, 1952 as amended in 2023, relevant rules, international instruments and judicial decisions. The article argues that the principal difficulty is not the absence of rights, but the fragmentation of ownership, licensing and enforcement. A single song or film may contain separate rights in lyrics, composition, sound recording, screenplay, performance, artwork and the audiovisual work itself. Digital exploitation further divides these rights by territory, language, duration, device, subscription model and mode of communication. Disputes therefore arise over royalty sharing, statutory licensing, online streaming, platform liability, piracy, synthetic performances, voice cloning and the commercial use of celebrity identity. Indian courts have responded through intermediary-liability principles, dynamic injunctions and personality-rights remedies, yet the legal position remains uneven in relation to generative artificial intelligence, transparent royalty accounting and cross-platform licensing. The article recommends clearer digital licensing standards, auditable royalty systems, stronger collective management, proportionate notice-and-action procedures, technologically informed anti-piracy remedies and a consent-based framework for artificial intelligence uses of voice, likeness and performance. A coherent approach must protect creators and performers without imposing indiscriminate liability on legitimate intermediaries. Such balance is necessary to sustain cultural production, promote lawful digital markets and preserve public access to diverse entertainment in India.
Madhuri V. Sarwade· Zenodo (CERN European Organi...· 0 citations
Abstract The exponential progress of digital technologies has reshaped the global e-commerce landscape, driven innovation and creating both opportunities and challenges for businesses. This paper delivers an in-depth analysis of digital marketing strategies, including search engine optimization (SEO), social media engagement, content marketing, email marketing, and emerging technologies like artificial intelligence (AI), block chain, and augmented reality (AR). It highlights their transformative impact on consumer engagement, operational efficiency, and competitive advantage. Furthermore, this study evaluates the integration of cloud computing into digital marketing, showcasing its role in enhancing data analytics, scalability, and personalization.
P. Anandi· Zenodo (CERN European Organi...· 0 citations
Abstract The integration of Artificial Intelligence (AI) into marketing is transforming the way organisations understand customer preferences, predict buying behaviour and design personalised marketing strategies. In the construction equipment industry, increasing environmental concerns, emission requirements and demand for fuel-efficient technologies have created a need for more effective approaches to promote eco-friendly excavators. This study proposes an empirical investigation of the role of AI-driven marketing analytics in predicting customer preferences for eco-friendly excavators in the Indian construction equipment market. Drawing upon the Theory of Planned Behavior (TPB) and the Antecedents-Decisions-Outcomes (ADO) framework, the study examines the influence of AI-enabled personalisation, predictive analytics, environmental awareness and perceived usefulness of AI-based recommendations on customer preference for eco-friendly excavators. The study focuses on construction contractors, equipment purchasers and other industrial decision-makers involved in excavator procurement. A structured questionnaire using a five-point Likert scale is proposed for primary data collection. Descriptive statistics, reliability analysis, correlation and regression analysis can be employed to examine the proposed relationships. The study contributes to sustainable marketing literature by connecting AI-driven marketing analytics with industrial customer preferences in the heavy construction equipment sector. The empirical statistics reported in this manuscript are based on a simulated dataset of 212 respondents and are intended for demonstration only.
Pritam Bhambure, Nilesh Bankar· Zenodo (CERN European Organi...· 0 citations
Abstract Digital transformation has become one of the most influential forces reshaping modern business organizations and e-commerce worldwide. Rapid advancements in technologies such as artificial intelligence, cloud computing, big data analytics, blockchain, and the Internet of Things have significantly changed the way organizations create value, interact with customers, and compete in the global marketplace. This paper examines the role of digital transformation in enhancing business performance and accelerating the growth of e-commerce. It discusses the opportunities created through digital innovation, including improved operational efficiency, enhanced customer experience, data-driven decision-making, and expanded market reach. The paper also highlights major challenges such as cybersecurity threats, data privacy concerns, high implementation costs, and the need for continuous skill development. Based on a review of recent literature and contemporary business practices, the study proposes strategic recommendations that can help organizations successfully implement digital transformation initiatives and achieve sustainable competitive advantage. The findings indicate that businesses embracing digital transformation are better positioned to respond to market changes, improve customer satisfaction, and achieve long-term growth.
Krishna G. Gore, Pratiksha D Shelke· Zenodo (CERN European Organi...· 0 citations
