This study aims to analyze the role of behavioural biases in financial decision-making of households by considering the role of financial literacy as a mediator. While household financial decision-making is critical in financial wellbeing, people often make poor financial decisions because of their cognitive and emotio...
The proposition by traditional finance theory maintains that investors make rational decisions based on the single motive of maximizing shareholders’ wealth through the relationship between risk and return. However, growing empirical evidence indicates that psychological biases and cognitive processes influence investm...
Indian retail investors increasingly deviate from rational decision-making during periods of stock-market volatility, yet the mechanisms underlying this deviation remain incompletely modelled in the Indian context. Drawing on Prospect Theory, this study examines how five behavioural biases, Prudent and Precautionary Be...
This study examines the direct relationships among behavioural finance, risk perception, and investment decisions and tests the mediating role of risk perception among retail investors in Bali, Indonesia. A quantitative cross-sectional survey was conducted with 153 retail investors selected through purposive sampling b...
This study investigates gender-based differences in investment behaviour among millennial retail investors in India, with a special focus on cognitive behavioural biases. Drawing from the theoretical framework of behavioural finance, the research examines the influence of availability bias, loss aversion, herding behav...
This study examines the influence of psychological factors and personality traits on the investment decisions of IT professionals in Bangalore. Drawing on the Theory of Planned Behaviour and the Big Five Personality Framework, the study develops a conceptual model to explain how cognitive biases and enduring personalit...
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