The study presents a historical analysis of the evolution of information systems up to the emergence of modern BI platforms, highlighting their integration with emerging technologies such as Big Data, Artificial Intelligence, and cloud computing.
This study aims to analyze the role of Artificial Intelligence (AI) in driving digital business transformation through a systematic literature review approach. Digital business transformation has become increasingly essential for organizations seeking to maintain competitiveness in the era of Industry 4.0 and the emerg...
Ilham Karunia Akbar, Rafly Verdyansyah Pratama, Ahmad Rifa’i et al.· Devotion : Journal of Resear...· 0 citations
An integrated strategic management framework for intelligent enterprises is proposed to explain the relationships among technological capabilities, strategic processes, and organizational outcomes.
Michael,Arun Kumar Georgiou, Singh· Journal of Business Practice...· 0 citations
In the e-commerce and financial industries, AI has been deployed to achieve better customer experience, efficient supply chain management, improved operational efficiency, and reduced mate size, with the main goal of designing standard, reliable product quality control methods.
H. F. Kebria, Batool Soltanzadeh· South Asian Journal of Marke...· 0 citations
The study demonstrates that the integration of technologies not only increases productivity but also improves communication, reduces costs, and enhances the speed of market adaptation, indicating that the effective use of information technologies creates competitive advantages and ensures the sustainable development of...
Nona Kukhianidze, Tamila Abuladze, I. Ramishvili· 0 citations
It has been found that CRM in combination with BI could lead to deeper customer understanding, forecasting capabilities, and making marketing strategies customer-specific and has practical value for enterprises in that they should consider not only sophisticated CRM equipment but also data management and human resource...
Satyendra Kumar Vanapalli· International Journal of App...· 0 citations
This conceptual overview investigates progress in the areas of Supply Chain optimization and Intelligent Business analysis, and aims to bring together the emerging global research stream of the six thematic areas of Artificial Intelligence and machine learning, Big Data analytics, Internet of Things, Predictive and Pre...
Mercy Chinenye Chukwu· Iconic research and engineer...· 0 citations
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