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Review Open access Aug 2026

THE ROLE OF SOCIAL MEDIA IN SHAPING POLITICAL IDEOLOGY IN RURAL INDIA

In India, the rapid expansion of mobile internet and digital platforms has significantly transformed political communication, especially in rural areas. This study examines how social media influences the formation of political ideology among rural populations in India. The research highlights how platforms such as Wha...

Jyoti Sachan, A. Saxena · 0 citations

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