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Fabiant Bernoldy

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Conference Open access Aug 2026

Digital Twins and FOMO Messaging Impact Consumer Behavior in Investment E-Commerce Platforms

This paper investigates the intersection of Digital Twin personalization and Fear of Missing Out (FOMO)-driven promotional messaging on consumer behavior within investment e-commerce platforms, using Indonesian fintech platform Pluang as the primary case study. Brand24, an AI-powered social listening tool that tracks a...

Fabiant Bernoldy, L. W. Evelina · 0 citations

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