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Author

Junhua Liu

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Open access Sep 2026

Government subsidy strategy selection in competing supply chains under green manufacturers' risk aversion

This paper investigates how the government selects demand-side promotional subsidy strategies in a market where a green supply chain competes with a conventional supply chain and the green manufacturer is risk-averse. It focuses on analyzing the government's choice among no-subsidy, price-subsidy and the green-subs...

Junhua Liu, You-Xian Zhang, Xiao-Fang Chen et al. · 0 citations

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