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Likhitha Macha

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#generative ai Open access Sep 2026

One Technology, Divergent Outcomes: Extending Adaptive Structuration Theory to Explain Heterogeneous Organizational Responses to Generative AI

This paper explains why organizations that adopt the same generative AI/LLM technology end up with different results. It argues the real driver isn't the technology itself but "appropriation" — how employees actually use it day to day, which can differ from how it was intended. Using Adaptive Structuration Theory (DeSa...

Likhitha Macha · 0 citations

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