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Yanhong Ma

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Open access Jul 2026

Collaborative Governance of Involutionary Competition in Platform Economy Under Traffic Contestation: A Case Study of China’s Food Delivery Platforms

The entry of JD.com into the food delivery sector and the ensuing subsidy competition have resulted in irrational competition, merchant profit squeezes, and food safety risks in China. This study therefore investigates the collaborative governance mechanisms for food delivery platforms under involutionary competition d...

Yanhong Ma, Yumeng Zhong · 0 citations

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