OT-FlowRec: Optimal Transport-Guided Multi-Bridge Flow for Multimodal Sequential Recommendation

Abstract

E-commerce user preferences evolve dynamically within sessions, exhibiting concurrent and multi-centric interest distributions. While existing multimodal sequential recommendation methods leverage global attention to compress historical interactions, they inadequately capture the concurrent nature of multi-interest behaviors and fail to model the underlying multi-centric distribution of user intent. To tackle this issue, we propose OT-FlowRec, an optimal transport-guided multi-bridge flow matching framework that explicitly models multi-interest distributions to facilitate multimodal sequential recommendation. Unlike single-path generative models, OT-FlowRec constructs a mixture of parallel, interest-specific transport flows to model the multi-centric distribution characteristics, where each flow preserves a distinct user interest cluster via an optimal transport plan. Then, a geometric transport mechanism is designed to establish minimum-cost paths from the latent multi-interest distribution to target preference prototypes to provide multi-interest awareness. Moreover, a progressive time-sampling warmup strategy dynamically biases optimization weights toward the final states of the generation process, bridging the gap between continuous global distribution fitting and practical top-$k$ ranking metrics. This approach achieves explicit interest disentanglement, ensuring the preservation of a multi-peaked preference representation instead of collapsing it into a unimodal average. Extensive experiments on three public datasets demonstrate that OT-FlowRec outperforms existing state-of-the-art baselines.