Aug 2026· International Journal of Economics and Financial Management· 0 citations
TL;DR
The results indicate that digital transformation is not merely a costoptimization tool but has become a strategic lever that redefines competitive advantage, shifting from price-based competition to competition based on speed, customer experience, and flexibility.
Abstract
This study aims to elucidate the impact of digital transformation on the competitive advantage
of small and medium-sized enterprises (SMEs) in Vietnam, based on the perspectives and lived
experiences of senior managers. Adopting a qualitative research method with a multiple case
study strategy, data were collected through 16 semi-structured in-depth interviews with leaders
and analyzed thematically. The results indicate that digital transformation is not merely a costoptimization tool but has become a strategic lever that redefines competitive advantage,
shifting from price-based competition to competition based on speed, customer experience, and
flexibility. Key impacts include: enhancing operational efficiency through automation,
personalizing customer relationships via data analytics, enabling data-driven decisionmaking, and facilitating the experimentation of new business models. In terms of practical
implications, the study emphasizes that the success of digital transformation depends more on
the mindset shift of leadership and organizational culture than on technology. It also suggests
that SMEs should prioritize projects with a clear return on investment (ROI) and that
policymakers should provide more substantive support in consulting and training. The
originality of this research lies in its use of an interpretive approach to deeply explore the
perceptions of managers within an emerging economy, thereby providing a practical, humancentric perspective that complements previous quantitative studies
The findings indicate that e-commerce, cloud computing, customer relationship management, and digital marketing tools supported operational coordination, market reach, and customer engagement, but limited digital skills, implementation costs, cybersecurity risks, and infrastructure constraints restricted deeper adoption.
Sundeep Kumar, N. Kumar, Akash Singh· Journal of Global Entreprene...· 0 citations
The study proposes a quantitative research design based on survey data collected from Romanian SMEs operating in different economic sectors and develops a theoretical framework linking digital transformation with firm performance by drawing on the theory of the firm, transaction cost economics, behavioral economics, innovation theory, and industrial organization.
Ciprian-Constantin Pătrăuceanu, Oleg Petelca, Iurie et al.· The Annals of the University...· 0 citations
This study investigates the direct empirical impacts of digital transformation capabilities—specifically technology infrastructure, human resources, and strategic governance—on the business performance of small and medium-sized enterprises in Hanoi, Vietnam. Utilizing a quantitative research design, primary survey data were collected from 132 SME decision-makers in June 2026 and analyzed using multiple linear regression via IBM SPSS Statistics. The findings confirm that all three capability dimensions significantly enhance SME performance, with digital strategy and governance emerging as the primary determinant, surpassing technological infrastructure and workforce competencies. These results demonstrate that overcoming the "digitalization paradox" in small enterprises depends heavily on executive leadership commitment and strategic clarity, which ensure that technology investments effectively translate into cost efficiency, market expansion, and financial health. Overall, this research advances the dynamic capabilities perspective by establishing the hierarchical importance of strategic governance in emerging-market SMEs.
A. Nguyen· Journal of Management Resear...· 0 citations
This study uses a mixed methodology to assess the impact of digital transformation and ESG on the business performance of small and medium-sized logistics enterprises. The research model was constructed and validated using a linear structural equation model. Data was collected from 268 small and medium-sized logistics enterprises in Ho Chi Minh City, Vietnam. The findings of the research indicate that the phenomena of digital transformation and ESG criteria are emerging as pervasive global trends, significantly influencing logistics enterprises, while simultaneously posing challenges associated with financial resources, technological advancements, and the operationalization of environmental policies. Empirical analysis indicates that the two digital transformation factors of technological innovation and the trend of innovation, and the three ESG factors of environmental commitment, social responsibility, and governance capacity, all five factors have a significant impact on the business performance of small and medium-sized logistics enterprises. Based on these findings, the study proposes managerial implications and practical solutions to improve business performance for small and medium-sized logistics enterprises (SMEs). The research provides valuable results for SMEs and managers in developing strategies and policies to promote digital transformation and ESG towards sustainable business.
Q. Nguyen, Hoang Nhat Tran, Tien Xuan Nguyen et al.· Tạp chí Khoa học Đại học Côn...· 0 citations
Digital transformation has become an important strategic priority for organizations seeking to improve efficiency, innovation, customer engagement, and long-term competitiveness. The increasing adoption of cloud computing, artificial intelligence, big data analytics, Internet of Things technologies, and digital collaboration platforms has changed the way organizations operate and create value. However, the implementation of digital technologies alone does not necessarily lead to improved organizational performance. Successful transformation also depends on organizational culture, leadership, employee capabilities, business processes, and strategic alignment. This paper examines the relationship between digital transformation and organizational performance through a systematic review of existing academic literature. The review focuses on the major mechanisms through which digital transformation can influence operational efficiency, innovation, decision-making, customer experience, and competitive advantage. The findings indicate that digital transformation can generate substantial performance improvements when technological investments are integrated with organizational and human capabilities.The study also identifies common challenges, including resistance to change, cybersecurity risks, insufficient digital skills, high implementation costs, and difficulties in integrating legacy systems.The paper concludes that organizations should approach digital transformation as an organizational change process rather than simply as a technology adoption exercise.
Zain Abni Khursheed· International journal of sci...· 0 citations
An integrated conceptual framework is developed with the help of key findings and propositions that emerged from the selected studies to address specific research questions, find gaps and propose future research agendas.
Koustav Dakshit, Sachin Modgil, Rohan Mukherjee et al.· The TQM Journal· 0 citations
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