Jul 2026· The Annals of the University of Oradea Economic Sciences· 0 citations
TL;DR
The study proposes a quantitative research design based on survey data collected from Romanian SMEs operating in different economic sectors and develops a theoretical framework linking digital transformation with firm performance by drawing on the theory of the firm, transaction cost economics, behavioral economics, innovation theory, and industrial organization.
Abstract
Digital transformation has become a strategic determinant of firm performance in competitive and technology-driven business environments. For small and medium-sized enterprises, the adoption of digital tools and digitally enabled processes is essential for improving internal efficiency, strengthening competitiveness, and increasing organizational adaptability. This paper examines the impact of digital transformation on the performance of SMEs in Romania, with particular emphasis on competitiveness and organizational efficiency. The study proposes a quantitative research design based on survey data collected from Romanian SMEs operating in different economic sectors. The analytical framework considers several dimensions of digital transformation, including process digitalization, the use of management software, e-commerce adoption, digital communication with customers, and the integration of digital tools into managerial decision-making. These dimensions are examined in relation to performance indicators such as operational efficiency, responsiveness to market changes, customer relationship quality, decision-making effectiveness, and perceived competitive position. The paper also develops a theoretical framework linking digital transformation with firm performance by drawing on the theory of the firm, transaction cost economics, behavioral economics, innovation theory, and industrial organization. The expected contribution is twofold: first, it clarifies the mechanisms through which digital technologies may improve efficiency and competitiveness; second, it provides a structured empirical model that can be applied to assess digital maturity and performance outcomes among Romanian SMEs. The study is relevant for managers seeking to implement digital strategies and for policy-makers interested in supporting SME digitalization, productivity, and sustainable development.
Digital transformation has become an important strategic priority for organizations seeking to improve efficiency, innovation, customer engagement, and long-term competitiveness. The increasing adoption of cloud computing, artificial intelligence, big data analytics, Internet of Things technologies, and digital collaboration platforms has changed the way organizations operate and create value. However, the implementation of digital technologies alone does not necessarily lead to improved organizational performance. Successful transformation also depends on organizational culture, leadership, employee capabilities, business processes, and strategic alignment. This paper examines the relationship between digital transformation and organizational performance through a systematic review of existing academic literature. The review focuses on the major mechanisms through which digital transformation can influence operational efficiency, innovation, decision-making, customer experience, and competitive advantage. The findings indicate that digital transformation can generate substantial performance improvements when technological investments are integrated with organizational and human capabilities.The study also identifies common challenges, including resistance to change, cybersecurity risks, insufficient digital skills, high implementation costs, and difficulties in integrating legacy systems.The paper concludes that organizations should approach digital transformation as an organizational change process rather than simply as a technology adoption exercise.
Zain Abni Khursheed· International journal of sci...· 0 citations
The results indicate that digital transformation is not merely a costoptimization tool but has become a strategic lever that redefines competitive advantage, shifting from price-based competition to competition based on speed, customer experience, and flexibility.
Chu The Tiep· International Journal of Eco...· 0 citations
In the context of digital transformation becoming a strategic priority, understanding how it translates into business performance is particularly important for Vietnamese food enterprises, which face strong pressures related to quality, traceability, supply chain coordination, and regulatory compliance. However, prior studies have not reached a clear consensus on whether digital transformation directly improves firm performance or operates through intermediate organizational conditions. This study examines the effects of digital transformation on financial and non-financial performance and investigates the mediating role of organizational readiness for digital transformation. Survey data from 263 Vietnamese food enterprises were analyzed using a two-stage PLS-SEM approach. The results show that digital transformation has positive and statistically significant effects on organizational readiness, financial performance, and non-financial performance. Organizational readiness also positively affects both dimensions of business performance and serves as a complementary mediator in these relationships. These findings suggest that the value generated by digital transformation depends not only on technology investment but also on the organization’s ability to absorb, coordinate, and implement digital change.
Dũng Tiến Nguyễn, Hải Văn Thân, L. T. Nguyen· Journal of Science and Techn...· 0 citations
This study examines the effect of digital innovation on the performance of Small and Medium-sized
Enterprises (SMEs) in Southwestern Nigeria, with particular emphasis on operational efficiency
and competitiveness. SMEs play a critical role in Nigeria’s economic development, contributing
significantly to employment generation, innovation, and GDP. However, many SMEs continue to
face challenges such as limited access to finance, inadequate infrastructure, and low technological
adoption, which hinder their performance and growth. Adopting a quantitative survey research
design, data were collected from 420 SME managers and employees across six Southwestern states
using a structured questionnaire. The study employed multiple regression analysis to evaluate the
relationship between digital innovation and SME performance. Digital innovation was measured
through indicators such as the use of digital tools for decision-making, automation, customer
service, and market expansion, while performance was assessed using profitability, efficiency, and
growth metrics. The findings reveal that digital innovation has a positive and statistically
significant effect on SME performance (β = 0.457, p < 0.001). Specifically, digital tools enhance
decision-making, improve customer service delivery, expand market reach, and reduce
operational costs. However, challenges related to digital adoption, including high costs and
limited technical expertise, were found to negatively impact performance. The study concludes
that digital innovation is a key driver of SME competitiveness and sustainability. It recommends
that policymakers and stakeholders invest in digital infrastructure, provide financial support, and
promote capacity-building initiatives to enhance digital adoption among SMEs. A holistic
approach integrating technology and human capability is essential for sustained business
performance.
Charity Oluchi Njoku· WORLD JOURNAL OF INNOVATION...· 0 citations
Overall, digital transformation was identified as a structural and irreversible process capable of redefining the future of small and medium-sized enterprises, organizational competitiveness, and sustainable economic development in the digital era.
Marjan Daman Keshideh, Matin Shahi· Sophia Research Review· 0 citations
The study underscores the importance of operational strategy alignment and provides guidance on digital transformation capabilities that firms should prioritize based on their goals, which carry valuable implications for practitioners and policymakers seeking a roadmap for effective digital transformation.
Sung-hee Jung, Soo Jung Oh· Management Decision· 0 citations
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