Jul 2026· Kelaniya Journal of Human Resource Management· Vol 21, pp. 17-31· 0 citations· 26 references
TL;DR
The number of interrelated factors influencing the non-adoption of AI, including lack of training and awareness, a lack of technological infrastructure, fear of job loss, a lack of commitment from management teams, and insufficient support from the government were indicated.
Abstract
Artificial Intelligence (AI) is progressively reshaping Human Resource Management (HRM) practices globally, signaling a significant revolution in the model of practice. However, the use of AI driven HRM processes is quite limited in Sri Lanka's apparel industry. In response to this gap, current study explores the reasons for non-adoption of AI in HRM within a leading apparel company in Sri Lanka.The study is led by the interpretivist paradigm using an inductive reasoning process. The semi-structured and indepth interviews were carriedout for data collection with HR professionals and other selected managers of the study apparel company. Findings indicated the number of interrelated factors influencing the non-adoption of AI, including lack of training and awareness, a lack of technological infrastructure, fear of job loss, a lack of commitment from management teams, and insufficient support from the government. Moreover, norms of practices in the industry, the emphasis placed on human involvement, and traditional practices in HRM were viewed as significant barriers. These findings contribute to a non-use of AI driven HRM is an issue of a technological nature, but are significantly impacted by cultural, structural, and behavioral influences on the organization.
The findings reveal that AI adoption in HRM is positively associated with both organizational performance and organizational efficiency, and HR process efficiency was found to play a mediating role in these relationships, indicating that improvements in HR processes are a key pathway through which AI generates organiza...
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